AAUW Northville-Novi (AAUWNN) Strategic Plan, 2018-2022
Adopted by the AAUW Northville-Novi Board of Directors on Nov. 27, 2018.
MISSION
Advancing equity for women and girls through advocacy, education, and philanthropy.
VISION STATEMENT
AAUWNN will be a powerful advocate, and visible leader in critical areas impacting the lives of women and girls.
GOALS
GOAL 1: Leadership Development
Provide AAUWNN with strong leaders having the necessary
skills and knowledge to advance our mission.
GOAL 2: Financial Development
Enhance financial sustainability by increasing and diversifying revenue, with a goal of $30,000 by end of fiscal year 2021-22.
GOAL 3: Communication
Advance the perception and value of AAUWNN by having in place a professional, forward thinking, and pro-active communication strategy.
GOAL 4: Membership
Through dynamic recruitment and retention, develop a diverse organization of 140-150 members, who are proud to belong to AAUWNN, and are enthusiastic supporters of the branch with their time, talent and resources.
GOAL 5: Governance and Sustainability
Maximize AAUWNN capacity to be dynamic, forward thinking, and innovative by implementing best practices in governance and sustainability.
GOAL 1: LEADERSHIP DEVELOPMENT
Provide AAUWNN with strong leaders having the necessary
skills and knowledge to advance our mission.
- ACTION STEPS AND MEASUREMENTS
• Support the work of the Nominating Committee by creating and convening a Leadership Task Force to identify and prepare qualified candidates to serve on the Executive Committee of the board; current through 2021-22 fiscal years.
• Transition leadership to the Nominating Committee, by September 2021.
- INDICATORS OF SUCCESS
• Leadership Task Force convened January 2019.
• Qualified candidates are available to fill leadership vacancies by 2020-21.
• Ongoing leadership development is in place.
GOAL 2: FINANCIAL DEVELOPMENT
Enhance financial sustainability by increasing and diversifying revenue, with a goal of $30,000 by end of fiscal year 2021-22.
- ACTION STEPS AND MEASUREMENTS
• Implement existing repeatable events: develop one new project; begin work one on new signature event. 2018-19
• Create and hold signature event. 2019-20
• Create and hold signature event, hold added events as needed to reach financial goals. 2020-22
• Continue to increase endowment base, grant writing income and passive sources of income.
- INDICATORS OF SUCCESS
• Community projects have continued and expanded.
• Endowment shows significant growth.
• Signature event is in place and ready to repeat annually.
• Income from passive sources and grant writing is contributing to the bottom line.
• Ample funding to meet administrative expenses and program and leadership activities.
GOAL 3: COMMUNICATION
Advance the perception and value of AAUWNN by having in place a professional, forward thinking and pro-active communication strategy.
- ACTION STEPS AND MEASUREMENTS:
• Identify various internal and external communities and implement targeted communication accordingly.
• Achieve consistency of message in all methods of communication.
• Prepare packets of information for specific audiences and make them readily available in a central location.
• Recruit and train a committee with relevant skill sets.
• Establish a baseline for community outreach and awareness activities in year one and increase by 10% in each of the following years.
• Develop and implement plans to promote branch activities, build on current relationships, and develop new relationships as relevant.
- INDICATORS OF SUCCESS:
• AAUWNN is well known and perceived as professional and adding value to the community.
• AAUWNN goals and mission are highly visible.
• Communication acts as a clearinghouse to automatically funnel information, ensure consistency in format and message, and promote all AAUWNN endeavors by 2022.
• A Communication Committee is in place, with a transition plan, a succession plan for the chairperson, and all members having relevant skill sets.
GOAL 4: MEMBERSHIP
Through dynamic recruitment and retention, develop a diverse organization of 140-150 members, who are proud to belong to AAUWNN, and are enthusiastic supporters of the branch with their time, talent, and resources.
- ACTION STEPS AND MEASUREMENTS:
• Investigate and determine diversity reflective of our communities.
• Develop a recruitment plan, identify and learn needs of target audiences, and recruit accordingly.
• Develop a process to collect information on the necessary skills required by specific areas of responsibility and recruit accordingly.
• In cooperation with the Website Development Committee develop a means to share detailed member information in a central location.
- INDICATORS OF SUCCESS:
• Membership is consistent and diverse, and in the range of 140-150 people.
• Members indicate a high level of involvement by participating with their time, talent, and philanthropy.
• New members are engaged and retained for a minimum of five years.
GOAL 5: GOVERNANCE AND SUSTAINABILITY
Maximize AAUWNN capacity to be dynamic, forward thinking, and innovative by implementing best practices in governance and sustainability.
- ACTION STEPS AND MEASUREMENTS:
• Perform an analysis of AAUWNN organizational functioning; establish and implement best practices.
• Evaluate and support ongoing programs that further AAUWNN goals and objectives.
• Develop a think tank to explore and initiate new programs and projects.
• Survey members to identify skills, activities and roles performed in the organization; develop best method for distributing this information and recognizing members’ contributions.
• Develop and implement succession plan by identifying organizational leadership skills needed, recruiting for these skills, and transferring leadership responsibilities, after mentoring, for vacant positions.
• Integrate the Strategic Plan and review and update the Policies and Procedures governing document for the 2019-20 annual cycle.
• Monitor and update Bylaws as needed.
INDICATORS OF SUCCESS:
- • Committees are operating consistently and efficiently, following standard meeting protocol.
• Effective committee intercommunication is taking place.
• Incumbent committee chairs are grooming their successors.
• Job descriptions/processes are current and documented.
• Interest group members are more engaged.
• Members are fully informed, committed, and stay with the organization.
• Membership numbers continue to grow.
IMPLEMENTATION AND EVALUATION:
- The strategic plan will guide the committees as they develop their annual plans.
• Committees will work together as needed to achieve the goals of the plan.
• The strategic plan will be reviewed in April of each year to assess progress; adjustments will be made as needed.
• Planning for the next strategic plan will begin in 2021.
• Necessary resources for the management, coordination, and execution of the strategic plan will be researched and implemented.